Area Sales Manager - Premium Beverage Brand - Dallas, TX
At Green House, we go beyond creative ideas—we help brands grow through real-world execution, strong partnerships, and measurable results. By combining creativity with strategy, we focus on driving impact where it matters most. As a Frontline First agency, we bring brands to life through retail execution, field activation, and data-driven decision making—working with some of the most recognized and exciting brands in the industry.
We believe great ideas come from diverse perspectives and bold thinking. Our team is passionate about building meaningful connections and delivering results for our clients.
If you’re excited about making an impact, bringing brands to life, and growing your career, Green House is the place to do it.
Job Summary
Green House is seeking a high-performing Area Sales Manager (ASM) to drive brand growth and retail execution for a premium sparkling beverage brand. This role is responsible for accelerating velocity, expanding distribution, strengthening key retail partnerships, and driving best-in-class in-market execution.
If you are competitive, relationship-driven, and energized by delivering measurable results in large-format retail environments, this is an opportunity to make a significant impact.
*The anticipated start date for this position is April 1, 2026. This is a project-based role expected to run through December 31, 2026, with the potential for extension based on business needs and performance.
Key Responsibilities
Local & Key Account Execution (60%)
Focus on large-format retailers (Kroger, Walmart, Publix, HEB, Albertsons, etc.)
Drive brand velocity to exceed Rest of Market by 200% across ~65 key accounts per market
Secure new Points of Distribution (PODs) and expand cold-space merchandising
Increase brand facings and shelf presence versus competitive set
Execute merchandising standards including display builds, POS placement, and coupon activation
Partner with client teams to implement retailer incentive programs
Account Relationship Management (20%)
Develop and execute localized sales strategies alongside distributor and brand teams
Build strong retailer relationships and respond proactively to account needs
Monitor inventory and proactively prevent out-of-stocks
Deliver tailored solutions to drive sell-through and operational excellence
Distributor Engagement (10%)
Manage wholesaler/distributor incentive programming
Participate in General Sales Meetings (GSMs)
Conduct ride-alongs, market visits, and spot appointments
Establish consistent communication cadence with distributor stakeholders
Communication & Reporting (10%)
Track performance against sales objectives
Submit timely and complete reporting
Utilize Repsly CRM for real-time KPI tracking
Conduct ongoing SWOT analysis and provide strategic recommendations
Gather and synthesize retailer insights for brand team
Qualifications
4+ years of CPG/beverage sales experience within off-premise channels required
Large-format retail experience strongly preferred
Distributor management experience required
Proven track record of increasing distribution and velocity
Strong negotiation and relationship-building skills
High business acumen and comfort with Microsoft Office & Google Suite
Strong presentation and communication skills
Valid driver’s license and ability to travel throughout designated market
Willingness to work early mornings and occasional weekends
A passionate, competitive, and results-driven brand ambassador mindset
Compensation
Salary: $60,000 - $65,000.00 annually
Bonus: 10% annual opportunity
Auto Allowance: $500/month
Communication Allowance: $75/month
Wellness Benefit: $50/month
Why Green House?
Health & Wellness: Comprehensive medical, dental, and vision coverage to support you and your family
Unlimited Paid Time Off: Generous flexibility to support work-life balance and personal well-being
Paid Holidays: Company-observed holidays to ensure time to recharge and disconnect
Equipment Provided: Company-issued tools to set you up for success from day one
Growth Opportunities: Clear paths for professional development, skill-building, and internal mobility
Innovative Work Environment: Collaborate with high-performing, creative teams in a fast-paced, supportive culture
Referral Bonus Program: Earn rewards for bringing great talent into the organization
Interview Process
Video interview with Hiring Manager (camera required)
Video interview with Hiring Panel (camera required)
Green House is strongly committed to creating a diverse, equitable, and inclusive workplace environment. We’re an equal opportunity employer—we’ll consider all qualified applicants for this position without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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